Penzel, painting the world differently. The beginnings of Penzel date back to the time of the global economic crisis, which in 2008 painted the world black in one fell swoop. As painting experts, we were not discouraged by the dark times, because we believed in our goals that developed from our observations. In the painting business, we were increasingly bothered by poorly done work, haste, negligence and the desire of some individuals to earn a lot quickly. And it was this mindset that we wanted to surpass with a company that does things very differently.